CONFIDENCE IN A SERUM LIP GLOSS
Discover IT® Forget drying, sticky lip glosses! Inspired by our dermatologists’ lip treatments for lip lines and dry lips, Confidence in a Serum Lip Gloss is your high-shine lip gloss + lip serum in one.
Your new favorite lip gloss delivers beautifully sheer color and 8HR hydration for targeted lip care that lasts. Plus, it's clinically shown to make your lips look smoother, softer and plumper* while improving skin’s moisture barrier.
90% Hydration Base
- Lip-smoothing formula (won’t settle into lip lines!)
- Includes hyaluronic acid, tri-peptide, vitamin E and ceramide
Swipe it on in 3 sheer shades for your daily dose of hydration and confidence.
*Based on expert grading immediately post-application
Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.
- Lip serum + lip gloss in one
- 8HR hydration and visibly smoother, softer lips
- 90% hydration base with hyaluronic acid, tri-peptide, vitamin E and ceramide
- Kind-to-skin formula:
- Suitable for Sensitive & Dry Lips
- Dermatologist Tested for Safety
- Vegan: No animal-derived ingredients
- Real results:
- Rapidly improves skin’s moisture barrier function
- +56% more hydrated after 15 minutes
- +40% more hydrated lips after 8 hours
- +30% visibly softer lips*
- +22% visibly smoother lips*
*Based on expert grading immediately post-application
- Swipe and go!
- Perfect on its own or paired with a lip liner
- Wear over any other lip product for a high-shine finish
Formulated with:
90% Hydration Base- Hyaluronic Acid: Visibly smooths lips and boosts hydration
- Tri-Peptide: Helps smooth the look of skin
- Ceramide: Helps replenish skin’s moisture barrier to lock in hydration
- Vitamin E: Helps strengthen the skin’s lipid barrier
Full Ingredient List:
C18-36 ACID TRIGLYCERIDE, BIS-DIGLYCERYL POLYACYLADIPATE-2, PENTAERYTHRITYL TETRAISOSTEARATE, POLYBUTENE, TRIDECYL TRIMELLITATE, DIISOSTEARYL MALATE, SILICA DIMETHYL SILYLATE [NANO] / SILICA DIMETHYL SILYLATE, CALCIUM SODIUM BOROSILICATE, PHENOXYETHANOL, ETHYLHEXYL PALMITATE, PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE, PARFUM / FRAGRANCE, ETHYLHEXYLGLYCERIN, SORBIC ACID, TOCOPHERYL ACETATE, SODIUM SACCHARIN, SILICA, CERAMIDE NP, TRIHYDROXYSTEARIN, TIN OXIDE, LINALOOL, BENZYL BENZOATE, TRIBEHENIN, ALUMINUM HYDROXIDE, SODIUM HYALURONATE, SORBITAN ISOSTEARATE, TOCOPHEROL, LACTIC ACID, GLUCOMANNAN, PALMITOYL TRIPEPTIDE-1
[+/- MAY CONTAIN / PEUT CONTENIR
CI 77491, CI 77499 / IRON OXIDES, CI 77891 / TITANIUM DIOXIDE, CI 45380 / RED 22 LAKE, CI 45410 / RED 28 LAKE, CI 15850 / RED 7, CI 42090 / BLUE 1 LAKE]
REAL RESULTS
SMOOTHER, HYDRATED LIPS
+56%
more hydrated after 15 min.
+22%
visibly smoother lips*
*Based on expert grading immediately post-application
3 HIGH-SHINE, SHEER SHADES
KIND-TO-SKIN BENEFITS
IT'S DEVELOPED WITH PLASTIC SURGEONS & DERMATOLOGISTS
“When clients come to me for a fuller lip look, or to minimize visible lip lines, my in-office solution is fillers. But if you’re not ready for a more invasive option, I love this hydrating serum lip gloss. With a 90% hydrating base, it visibly smooths the appearance of lip lines, while the high-shine finish gives that plumped look.”
Dr. Smita Ramanadham, Plastic Surgeon
IT Cosmetics Advisory Board Member