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IT Cosmetics co-founder and CEO, Jamie Kern showing here transformation on her face after IT Cosmetics products

Meet Marissa Pawlowski, Director of Education

Image of Marissa Pawlowski, Director of Education, IT Cosmetics

Marissa Pawlowski

Director of Education, IT Cosmetics™

Why did you start IT Cosmetics™?

I had always admired Jamie, adored her products and loved hearing the stories from all
the women who had fallen in love with IT. Now I get to share the stories with women everywhere
and am so very grateful for that privilege!



What’s the one IT Cosmetics™ product
you never leave home without wearing?

I love color on my lips every day, and for any occasion! Vitality Lip Flush Stain™ 4-in-1 Lipstick is
my go-to because the hydrating, alcohol-free formula drenches my chapped lips in plum oil,
jojoba, argan oil and aloe—and gives me color that lasts. My favorite shade is “Love Story”,
a rich pink that gives your lips that just-bitten look.



What’s your biggest beauty concern,
and which IT product do you
use to solve it?

I have a large scar through my left eyebrow that I’ve had for over 20 years! No brow product
would stay on and cover it. But when I finally tried Brow Power™ Universal Brow Pencil, it not
only covered my scar—it made it look as though my scar never existed. Now, I have the look of
full, lush brows instead of sparse ones with a giant hole!



What’s your favorite facial feature?

I am proud to have my mother’s blue eyes! With my dark hair and light complexion, they are a
little unexpected and I like to play them up whenever I can. To bring out the blue and give my
eyes all-day definition, I line the inner rims of my upper and lower lash lines with
No-Tug™ Waterproof Gel Eyeliner in Silk Taupe.



What’s your quick-fix secret for bringing out your
most beautiful you?

With two sons who are always on the go, I only have a few minutes to get ready! For
complexion perfection in an instant, I turn to CC+ Veil™ with SPF 50+—it is so lightweight and
feels like nothing on my skin, but really packs a skin-loving punch.



What’s the best beauty trick you’ve learned from
being on camera?

I’ve learned that beautiful skin doesn’t just need great coverage, it also needs
the look of light to really bring it to life! Hello Light Crème™ Luminizer gives your skin
a lit-from-within glow in every kind of lighting. Sometimes, I even use it as
an eyeshadow to open up my eyes!

Shop Marissa’s Picks


Discover it. Love it. Believe it.™

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