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Superhero™ Mascara - Volumizing & Lengthening Mascara

IT TRANSFORMS YOUR LASHES! Give your lashes super volume, super length and super elastic stretch!
Superhero™ Mascara - Volumizing & Lengthening Mascara is rated 4.7 out of 5 by 1005.
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Give your lashes SUPERHERO powers with a game-changing mascara that’s clinically shown to give ... Read full description

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Superhero™  Mascara -  Volumizing & Lengthening Mascara
ITC

Superhero™ Mascara - Volumizing & Lengthening Mascara

$ 33.00
In Stock
2 open days

Give your lashes SUPERHERO powers with a game-changing mascara that’s clinically shown to give your lashes super volume, super length and super elastic stretch in just one coat! Developed with plastic surgeons, Superhero™ mascara is skincare for your lashes. The proprietary Elastic Stretch Technology stretches the look of your lashes wider and longer, and wraps each individual lash in a volume-boosting, lengthening, ultra-conditioning black cape of power and color for your strongest, thickest, most defined results. Powerful lash-lifting polymers, volumizing collagen, strengthening biotin, proteins and peptides combined with Super Black pigment and the Lash-Changing Power Brush work together to coat every lash from base to tips—lifting lashes while separating them to create a fuller lash line and ensure that no lash is left behind. The super-buildable formula literally takes your lashes to new heights and puts lash power at your fingertips; simply apply more coats for additional volume and length. You do IT all… now your mascara does, too!

 

Superhero™ Mascara - Volumizing & Lengthening Mascara - IT Cosmetics has the best lengthening mascara and the best high volume mascara to give you perfect lashes! Discover our Superhero™ Mascara - Volumizing & Lengthening Mascara today to get fuller lashes. It works to make your lashes look super voluminous and long in just one coat!

  • Exclusive Elastic Stretch Technology for volume and length!
  • Lash-Changing Power Brush for maximum reach, lift, separation and curl
  • Super-buildable formula for custom lash-power results
  • Super Black pigment plus collagen, biotin and peptides to condition as you coat
  • Game-changing, patent-pending design

SUPERHERO™ MASCARA - VOLUMIZING & LENGTHENING MASCARA

HOW TO MAKE LASHES LOOK REALLY LONG

When it comes to creating fuller lashes or making your lashes look really long, mascara is key! If you want perfect lashes (and let’s be honest, who doesn’t?) then you need to be using our Superhero™ Mascara - Volumizing & Lengthening Mascara! It is the best lengthening mascara and volumizing mascara around.This high volume mascara also is incredible for lengthening, separating, and lifting your lashes so they look like natural looking false lashes! And, because this mascara does so much, everyone is going to love it for their lashes. Whether you need a volumizing mascara for sensitive eyes or even mascara for short straight lashes, you’re going to be instantly obsessed with our Superhero™ Mascara - Volumizing & Lengthening Mascara.

MAKING YOUR LASHES LOOK SUPER VOLUMINOUS

A lot of the times when it comes to choosing a mascara you have to decide whether you want a lengthening formula or a volumizing formula. At IT Cosmetics we don’t think you should have to choose! That is why we formulated our Superhero™ Mascara - Volumizing & Lengthening Mascara with all sorts of incredible ingredients to help make your lashes look super voluminous and long at the same time. Our formula features ingredients like saw palmetto (a plant extract that conditions your skin and promotes stronger-looking hair), antioxidants, biotin (a B vitamin that promotes stronger, healthier-looking hair), collagen, green tea (a powerful antioxidant that reduces the appearance of skin inflammation), horsetail extract (this is a plant extract with antioxidant properties that promote the appearance of stronger, healthier hair), jojoba oil (a non-fragrant, emollient-rich plant oil that moisturizes without clogging pores), peptides, Vitamin B, Vitamin C, and Vitamin E. These ingredients work well together to give you the lashes of your dreams!

Our best selling mascara is a total game changer when it comes to defining your lashes. Our unique formula is easy to apply and is going to make your lashes look their absolute best. The ultra black shade gives your lashes a dose of drama, which is perfect when paired with a smokey eye, but looks equally as nice with your everyday makeup looks too! You do it all, so why not get a mascara that can too?

Starting at the base of your lashes, wiggle and sweep up and through to the tips. Apply additional coats for more dramatic results.

Key Ingredients:
Collagen: Skin-firming protein that supports elasticity for a youthfully smooth appearance.
Biotin: B vitamin that promotes stronger, healthier-looking hair and skin.
Peptides: Help reduce the appearance of wrinkles for the look of smoother, firmer skin.

Full Ingredient List:
WATER, CERA CARNAUBA/COPERNICIA CERIFERA (CARNAUBA) WAX/CIRE DE CARNAUBA, CYCLOPENTASILOXANE, ORYZA SATIVA CERA/ORYZA SATIVA (RICE) BRAN WAX, HYDROGENATED OLIVE OIL STEARYL ESTERS, ALCOHOL DENAT., PALMITIC ACID, STEARIC ACID, TRIETHANOLAMINE, ACACIA SENEGAL GUM, CANDELILLA CERA/EUPHORBIA CERIFERA (CANDELILLA) WAX/CIRE DE CANDELILLA, PROPYLENE GLYCOL, PHENOXYETHANOL, VP/VA COPOLYMER, AMINOMETHYL PROPANEDIOL, POLYVINYL ALCOHOL, CHLORPHENESIN, ETHYLHEXYLGLYCERIN, GLYCERIN, ASCORBIC ACID, ASCORBYL PALMITATE, BIOTIN, EQUISETUM ARVENSE EXTRACT, HYDROLYZED COLLAGEN, OLEA EUROPAEA FRUIT OIL, PERSEA GRATISSIMA OIL, SIMMONDSIA CHINENSIS SEED OIL, TOCOPHERYL ACETATE, PANTHENOL, HYDROLYZED KERATIN, SERENOA SERRULATA FRUIT EXTRACT, CAMELLIA SINENSIS LEAF EXTRACT, BIOTINOYL TRIPEPTIDE-1, IRON OXIDE (CI 77499).
If you want even more volume, simply apply additional coats! The game-changing formula is completely buildable.

Learn More About IT

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Real Results

IT transforms your lashes!
  • 100% saw a fuller lash line!*
  • 96% said lashes looked stretched!*
  • 96% saw dramatic volume & length!*
  • 96% saw plumper-looking lashes!*

*Results observed in a consumer panel survey.

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Rated 1 out of 5 by from used to love I am from Canada and first tried this mascara with an ipsy bag I received... it was a small sample and I loved it, also I am allergic to quite a few mascara's but not this one. So decided to pay the exchange or when we visited the USA i would do my best to source it out. Then IT Cosmetics came to Canada!~~ was sooo happy bought the mascara and so not happy its clumpy, gloppy... lots of product builds around the top of the tube... used to go on so smooth and clean so I contacted IT and asked if the formula is different for Canada because if that is the case I will just buy it from the USA still waiting for a reply.....
Date published: 2018-08-10
Rated 3 out of 5 by from Wanted to love it...but didn't:( I've been a philosophy Purity fan for over a decade and was excited when this came out (because I love Jamie and all things IT!). I've made it to the bottom of my jar and won't be reordering. I felt it didn't 'melt' away my mascara as well as Purity does. Plus, when I would rinse my face I felt it left a film on my eyes almost-- like my eyes still had a bit of product in them. I'm 47 years old so I obviously have been washing my face for a long time-- I just didn't feel like this got all the eye makeup off. So back to Purity. Disappointed in this product but still an IT girl!
Date published: 2017-04-26
Rated 1 out of 5 by from Not a fan! I love IT products and enjoy using many of them because they work! This one - not so much! it doesn't do the job as described. After trying this 4-5 nights in a row I decided to do a test and following the "cleansing" of my skin with Bye Bye Makeup I then used a cotton pad with witch hazel and confirmed that indeed it just didn't get all of the CC cream off of my skin. BIG DISAPPOINTMENT! So into the drawer with all of the other losers that claim to do one thing but really don't do as promised. Personally I feel I wasted $$ on this product.
Date published: 2016-08-07
Rated 5 out of 5 by from I'm in love I have severely sensitive skin and this is the first makeup remover that I have ever used that didn't break out my skin - it actually improves it every time I use it. It doesn't take a lot of the product; a little goes a long way. Oh, wow, it glides on so easily to my skin and completely dissolves all of my It Cosmetics. It leaves my skin soft and supple. Best of all, it does not cause breakouts or harm my skin in any other way. I massage it onto dry skin and wipe it off with a warm washcloth. My skin looks amazing since I started using It Cosmetics only on my skin. Try it, you will love it too. I know, I'll never be without it.
Date published: 2016-07-10
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